BSB60520- Advanced Diploma of Marketing and Communication

Put your training and experience to use with ITEC’s RPL services and earn a nationally recognised qualification with a BSB60520- Advanced Diploma of Marketing and Communication via our RTO partners.

Qualification Overview

Qualification Name:

Advanced Diploma of Marketing and Communicatione

Qualification Code and Units of Competency:

BSB60520

Duration:

Within four weeks of receiving sufficient and complying evidence of competency in all applied for units of competency.

Applicable to a range of industry sectors, this certification reflects a variety of roles across a range of industry sectors. It enables you to apply your discretion and variety competencies and judgment, as well as the relevant theoretical knowledge and technical support and advice to your teams

To qualify for this certificate, you must provide evidence demonstrating that your skills and knowledge align with the courser’s learning outcomes. This evidence can take various forms. Demonstrating your current proficiency at a comparable level can be done through a CV (your student support representative can assist with this), an employment letter, or an employment contract.

Additionally, documents from prior work or educational experiences, such as references from licensed tradespeople you’ve collaborated with, apprenticeship records, academic transcripts, or assessments from relevant past qualifications, all contribute to the Recognition of Prior Learning (RPL) process. You can also submit proof of overseas qualifications or visual evidence of your work, especially for practical roles.

Required documents
ID
Resume
Payslips/work contract/ABN if self-employed
Photos/videos (for practical roles)
Risk Assessment and Management Documents
Incident Report Forms
Plans and Specifications
Job Cards
Quotes/Invoices

Anywhere in Australia, you can obtain a certification with a nationally acknowledged credential.
Get certified within four weeks of receiving the evidence
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  • Grenfell Institute of Technology Adelaide RTO: 45979
  • Trinity Institute (Australia) RTO: 41310
  • Institute of Intellect Blending RTO: 41282
  • IH Sydney Training Services RTO: 91109
  • Berkeley Business Institute RTO: 40693
  • Danford College RTO: 21979
  • Elizabeth Institute of Australia: 41286
  • Bayside English College: 21974
  • Melbourne City College Australia: 45140
  • Wattle College: 45676
  • Skillset Training: 41436
  • Astley English College Australia
  • Australia Institute of Business and Technology: 41138
  • Australian Vocational Training Academy: 45879
  • National Polytechnic Of Australia: 45960 
  • Reach Community College: 40747

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Free Skills Assessment

Speak to ITEC Australia about your goals, and allow us to guide you towards the qualification that will help you reach them.

Portfolio of Experience

Your dedicated consultant will guide you through the process of putting together a portfolio of evidence. This can contain overseas qualifications, transcripts, certificates, photos and videos, samples or work examples, letters of reference, your current resume, etc.

Evidence Review

Once one of our partner registered training organisations (RTOs) has assessed your portfolio, the assessor assigned to your case may be in touch if any additional evidence is required. If you have any weak areas, the RTO may assign a trainer to upskill you at no cost to you.

You’re Qualified

ITEC Australia is partnered with Registered Training Organisations whose qualifications are nationally recognised in Australia, and are the same as the qualification you would receive from full time study. Qualifications can also be useful for licensing or immigration purposes.

Qualification Description

This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.

This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

Licensing/Regulatory Information

No licensing, legislative or certification requirements apply to this qualification at the time of publication.

Entry Requirements

Entry to this qualification is limited to those who:

Have completed BSB52415 Diploma of Marketing and Communication

or

Have completed the following units (or equivalent competencies): BSBMKG541 Identify and evaluate marketing opportunities; BSBMKG542 Establish and monitor the marketing mix; BSBMKG552 Design and develop marketing communication plans; BSBMKG555 Write persuasive copy; and BSBPMG430 Undertake project work. Equivalent competencies are predecessors to these units, which have been mapped as equivalent.

or

Have four years equivalent full-time relevant work experience.

Packaging Rules

Total number of units = 12

4 core units  plus

8 elective units,  of which:

  • 2 elective units must be selected from Group A
  • 3 elective units must be selected from Group B
  • for the remaining 3 elective units:
  • up to 3 units may be selected from Groups A and B
  • if not listed, up to 3 units may be selected from a Diploma or above from this or any other currently endorsed Training Package qualification or accredited course.

Elective units must be relevant to the work environment and the qualification, maintain the integrity of the AQF alignment and contribute to a valid, industry-supported vocational outcome.

Core units

BSBMKG621 Develop organisational marketing strategy

BSBMKG622 Manage organisational marketing processes

BSBMKG623 Develop marketing plans

BSBTWK601 Develop and maintain strategic business networks

Elective units

Group A – Marketing

BSBMKG624 Manage market research

BSBMKG625 Implement and manage international marketing programs

BSBMKG626 Develop advertising campaigns

BSBMKG627 Execute advertising campaigns

BSBMKG628 Lead organisational public relations

Group B – Transferable Skills

BSBCRT512 Originate and develop concepts

BSBCRT611 Apply critical thinking for complex problem solving

BSBFIN501 Manage budgets and financial plans

BSBLDR601 Lead and manage organisational change

BSBOPS601 Develop and implement business plans

BSBSTR601 Manage innovation and continuous improvement

BSBTEC601 Review organisational digital strategy

Interested in this qualification?